The founder and Chief Executive Officer (CEO) of San Antonio, Texas' DMJ Consulting, Dawn Johnson brings decades of expertise as a change agent and leader to her new business. Dawn Johnson works directly with senior executives to develop market strategies, product development, brand recognition, and ways to provide the best overall experience for the customer and boost company performance. Additionally, Dawn Johnson's expertise in financial matters enabled her to acquire a Series 7 General Securities License and Series 24 General Securities Principal License.
Prior to starting her own firm, Dawn Johnson spent more than two decades with United Services Automobile Association (USAA), handling domestic and international marketing, improving customer satisfaction, decreasing expenditures, and creating third-party relationships to further enhance member benefits. At USAA, Johnson held various marketing postiions, and ultimately led USAA Financial Planning Services as Chief Executive Officer (CEO) and President, an undertaking that expanded the advice and financial planning services offered by USAA. Subsequently, as Executive Vice President of Marketing, Dawn Johnson improved market share and customer satisfaction through product development, market segmentation and improving overall customer experience. Dawn Johnson's achievements with the San Antonio-based insurance company earned her a place on the USAA Executive Council, a prestigious group that reported directly to the CEO and Chairman of the Board.
Aside from her professional obligations, Dawn Johnson donated time and financial support to several charities, such as United Way Worldwide, Wounded Warriors and the Ronald McDonald House Charities. Today, Dawn Johnson is an avid supporter of The Jack and Jill Late Stage Cancer Foundation and most recently was named as a Board of Trustee for the Leukemia and Lymphoma Society -- dedicated to finding a cure for leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of the patients and thier families.